Originally from New York City and now based in Atlanta, I bring over 15 years of experience working at some of the industry’s largest and most respected creative agencies, with a portfolio spanning categories from Automotive to Pharma and beyond.

I joined Coca-Cola in 2011 as the company’s first dedicated “digital” hire, where I helped pioneer integrated campaigns before “integration” became an industry buzzword. My work has ranged from high-impact national campaigns for AT&T to creating real-time Super Bowl experiences featuring the iconic Coca-Cola Polar Bears, along with producing countless television spots.

As the production lead, I played a key role in launching Coca-Cola North America’s social media practice, helping to establish the brand’s digital presence and engagement strategies.

Over my 12 years at Coca-Cola, I’ve evolved into a creative operations leader, overseeing process design, budget management, and vendor partnerships. This blend of creative and operational expertise has allowed me to drive efficiency, foster collaboration, and deliver work that’s both strategically sound and creatively exceptional.